M/V, 28-32 hours, 5+ years experience
Verisure is Europe's leading provider of professionally monitored home alarms and connected services for the smart home. Every 30 seconds we install a new customer.
In order to further develop our start up market NL where we fully started operating in January 2017, we are looking for an ambitious Marketing & Communication Specialist.
Reporting to the Marketing Manager NL, you will be responsible to manage and execute all PR activities and help build smart brand awareness for Verisure in NL. On top, you will adapt, develop, implement and track Go to market actions (e.g. development and adaptation of Sales & Marketing materials such as flyers, leaflets, email newsletters or ATL materials, copy writing and design activities).
- You will be part of a young and fast growing team together building up the Verisure Smart Home Security business for the Dutch market located in Amsterdam.
- Your main task is to be the key point of contact for our new Verisure NL PR agency and together establish and execute a PR program incl. smart brand awareness plan based on our defined brand strategy. Key is to increase knowledge and awareness about the smart home security category as well as our brand in the Netherlands
- You are part of the process to chose a new PR agency for Verisure NL and then closely work and build up the Verisure communication with this new agency
- You have a digital mind and know how to develop a brand and category within the online PR and social media/eReputation landscape in the Netherlands, you are familiar and experienced with the local market requirements
- You develop and adapt Marketing materials for our Sales force as well as lead generation and awareness building plans such as flyers, brochures, newsletters, Videos, Radio spots or Online marketing materials
- You have a transversal role in coordinating the different internal people and stakeholders (PR agency, printing office, media agencies, Shared Verisure team in Brussels, web designers, group functions) related to your PR and go to market activities
- You are comfortable with numbers (for example tracking and analyzing results of PR or media activities) and providing recommendations to improve or change specific marketing actions
- You ensure a proper execution of end to end marketing campaigns and take corrective actions if necessary
- You have a creative mind, you like writing if required and you are the key point of contact for smart branding activities
Important / qualities
- At ease with tight deadlines and ambitious sales objectives
- Perfect in Dutch and good English knowledge
- You have strong communication skills and are organized
- Digital minded and social savy
- You have an entrepreneurial mindset
- You like to design and develop new marketing ideas - At ease with figures
- Proven experience in PR and Social Media in the Netherlands, ideally also other Media
- Proven experience in Go to Market activities (campaign set up, material development and adaptations, excellence in execution)
- Ideally at ease with graphical and web software
- 5+ years relevant experience
Bachelor Degree in Communication, Economics or equivalent by demonstrated experience
Are you interested? Apply now by sending your CV and motivation to Tahsin Yeniturk, recruiter via email@example.com, or the fields below.
If you have questions about the vacancy you can call the recruiter on: 06 13 38 80 37.
*acquisitie van deze vacature wordt niet op prijs gesteld*